Pick One Niche Before You Post a Single Clip

By Yash Khanna, CEO, Clipt

New clippers often apply to every live campaign at once, gaming, podcasts, sports reaction, IRL, thinking more niches means more chances to get paid. In practice, splitting attention across niches tends to keep every clip’s view count low, while accounts that stay in one lane tend to build momentum over time. This guide covers why niche focus pays off on Clipt, where clip payouts are capped between $30 and $100 and rates are set as dollars per 1,000 views, and how to pick a niche based on what you already understand well and where live campaign supply actually exists. It also covers when it is safe to add a second niche once the first one is producing consistent views.